Men and women from the Army, Marine Corps, Navy, Air Force, and Coast Guard have been assisted by “Operation Ride Home“ to pay for travel costs to be home for the holidays. Plane tickets and pre-paid debit cards are given to assist those traveling. For the seventh year, the Jack Daniel Distillery and the Armed Services YMCA (ASYMCA) have kicked off their “Operation Ride Home” with a bang. The campaign provides financial assistance to active duty junior-enlisted military and their families to travel from their place of military service to “home” for the holidays. Since Operation Ride Home began, 5,767 people have traveled from their bases to homes around the country for the holidays. The ASYMCA works with the various military commands in specific areas co-located with ASYMCA branches to identify and prioritize junior-enlisted service members and families most in financial need. Jack Daniel’s has once again donated $100,000 to kick off the campaign that this year will exceed more than one million dollars in total donations over the life of ORH. The distillery is asking friends to visit www.jdoperationridehome.com to make a contribution to help more service members spend the holidays at home. All donations are 100 percent tax deductible. “Words can’t describe what it means for us to be able to give back and help these heroes and their families make it home for the holidays,” said Jeff Arnett, Jack Daniel’s Master Distiller. “We can’t thank our friends enough for their support of Operation Ride Home over the years, and hope they will once again do what they can as we try to get as many families home as possible. The sacrifice shown daily by our men and women in uniform and their families is simply incredible. They are there for us, and we need to be there for them.” Operation Ride Home is open to active duty E-4 and below, both single and married, who might not otherwise financially be able to travel home for the holidays.